Judul : CBI Insights Drive Africa's Digital Media Revolution
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CBI Insights Drive Africa's Digital Media Revolution
A digital news platform, CBI News, has indicated that it is ready to advance Africa's digital media development.
The service introduced in Lagos aims to bring back authenticity, trust, and creativity to journalism across Africa.
The platform, conceived by Emperor Chris Baywood Ibe, founder and group chief executive of the Baywood Group, seeks to usher in a new age of independent, audience-centered storytelling grounded in honesty, innovation, and genuine African stories.
Gbenga Adebija, the Managing Director of CBI Digital Media, referred to the launch of the CBI News Mobile App as "a pivotal point in the impressive progression of CBI News 2020."
He mentioned that the app goes beyond a simple product release, highlighting that it signifies "a movement to empower, involve, and educate" audiences throughout the continent.
"Our goal is to lead Africa's digital media evolution, sharing genuine African narratives with integrity, imagination, and worldwide significance," he said.
He credited the company's expansion and creativity to Emperor Ibe's vision, based on the conviction that "Africa must claim its identity and define the story of that identity."
As per Adebija, CBI News is founded on the principle: "Originating from Nigeria, serving Africa, and reaching the whole world." The platform, he mentioned, seeks to elevate African perspectives while upholding international levels of precision and honesty.
"Transforming the game and dominating the space is more than just a catchphrase; it's a declaration of purpose. Through the CBI News Hub, we are building a platform that is technologically strong, mission-focused, and attuned to the pulse of our cherished continent," he said.
Emperor Chris Baywood Ibe described the decade-long process that led to the creation of CBI News, mentioning that the concept was motivated by a goal to "alter the story of African media" and free journalism from political bias and hype.
"Africa's narrative should be shared by its people," Ibe stated.
"CBI News is an independent media outlet, free from allegiance to power or political influences, yet dedicated to reliable, verified, and people-focused journalism. We aim to share narratives that are heartfelt, impactful, and authentic," he stated.
He emphasized that the platform's distinct advantage is its emphasis on the human perspective—narratives that showcase genuine life experiences, rather than solely politics or emergencies.
We aim to share narratives that bring us together, stories that reflect our struggles and successes," he stated, continuing, "Regardless of whether it's on television, the internet, or your mobile device, our commitment remains straightforward — honesty, transparency, and reliability.
Ibe also highlighted the importance of technology and innovation within the platform's activities, promising that CBI News will focus on truthful reporting, thorough verification, and interactive audience participation.
"We are delivering trustworthy information to all smartphones, homes, and communities, creating a platform that safeguards individuals through education," he added.
Dele Momodu, editor of Ovation magazine, praised the effort as "a timely and essential change" in a media landscape facing false information and declining trust.
"CBI News has set a new standard for accurate journalism," Momodu stated.
Amidst a period where authenticity is overshadowed by chaos, this website serves as a symbol of honesty and creativity.
Copyright 2025 Daily Trust. All rights reserved. Distributed by AllAfrica Global Media (okay1)
Tagged: Africa, ICT and Telecom, Press and Media, Economy, Business and Finance
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